Do you know you can reach out to your customers using Google AdWords Pay-Per-Click?

We now have years of experience of establishing and controlling highly effective Google Ad words Pay-Per-Click (PPC) campaigns for a number of companies. We always start our PPC by making sure that the pages of your website are relevant to your ads and having a very good website will be the key to a real PPC campaign success. Because the Quality Score (QS) plays a big factor in the cost you will pay for your ads during a PPC campaign. Understanding the auction process will give you the best way to organise your website and its contents and it is important to have a very high quality score to make sure that your PPC has the best ROI. We carefully study each Google campaign to make sure that you are not paying over the odds without getting good results. We ensure affordability by choosing highly relevant and in a commercial sense viable key phrases that are pointed to many relevant and constantly updating pages in your website.

If you want to promote your business at a reasonable cost Google Adwords is your solution, Google likes quality contents, you must have good navigation, we do not use many squeeze pages because our experience has taught us they get penalised a lot. We focus our effort to make sure that you have a landing page which is very easy to navigate and quick to load with relevant contents. We also make sure that your content is original therefore your quality score will be high. Most Search Engines do not like duplicate contents as a result we make sure that identical pages are not available for your website.

Another key parameter to make sure that your Google Adwords campaign is successful is transparency; in a very simple term we look for the following list of elements from your website.

• The nature of your business is clear from just looking at your landing page
• Your website is designed to simplify the interaction with its visitors how your site interact with visitor’s computer
• You need to be clear and open on how you intend to use the information you gather from your visitors
• Your terms and conditions need to be clear
• A transparent privacy policy

If you just follow the above rules your Google AdWords campaign will not cost you a fortune. If you want an effective management of your Google Adwords PPC campaign and increase your ROI for your business contact us today on 441733 808404 for guidance.

Google AdWords PPC campaign Management